ABOUT INSIGHT

Insight has been the leading industry publication in Australia for more than 40 years. This longevity is largely due to our ability to consistently deliver accurate and independent news relevant to all ophthalmic professionals and their supporting industry.

More than any other ophthalmic publication, Insight challenges readers through intelligent reporting and analysis, coupled with a hard-hitting approach. There’s no bias or affiliations here. We identify the issues that need to be covered, and thereby inspire debate and discussion. Perhaps that’s why Insight has developed into more than a newspaper. Insight is a recognised brand for delivering in-depth quality information designed for today’s ophthalmic professionals and their supporting industry.

Insight is highly-targeted and read by all in the eyecare sector from key decision-makers to students. It is also widely read by suppliers to the optic and ophthalmic industries.

It’s distributed nationally and direct mailed to a well-targeted database of industry suppliers and other relevant professionals. When it comes to gaining the attention of senior decision makers, Insight delivers a “waste free” media option and an ideal platform to help deliver that market-share edge.

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